Email, customer and sales data, transactional data, research and information on social media is largely unstructured and in a constant state of growth. It is also a great source of information and intelligence that big data analysis software must be able to manage. .
With over 80% of the information we deal with daily in the form of unstructured information, traditional analysis leaves a lot of insight for competitive advantage and business intelligence on the table. According to Forrester, enterprises leverage only 31% of unstructured data for decision making.
Expert System’s cognitive technology Cogito, leverages full comprehension of text to ensure that the content of unstructured information is available for analysis by big data analysis tools.